Information Resources Managment In our increasingly globalize economy, in which everything in the world of business is done faster and faster, the only way in which companies can succeed is to have better information and use this information more wisely than their competitors. A CRM that is implemented using the steps described in this paper will provide just such a competitive edge. Pages: 20 Bibliography: 8 source(s) listed Filename: 21423 Price: 179.00